As a “low-rent” foodie, I absolutely love this idea from Sonic. Who doesn’t want to eat a burger with their favorite team stamped on it? Even better, regional customization! (I can’t wait for the “O’s” burger, with Tiger Sauce and Old Bay seasoning here in Baltimore. Yes, my mouth IS watering while I type – why do you ask?)
Great example of a brand getting creative with their marketing partnerships to generate new sales and create some buzz. Click the photo to read the full story.